DesignThinkers Podcast

Michael Johnson

This week's guest is Michael Johnson. Michael set up Johnson Banks in 1992, after a decade learning design, branding and art direction across the globe. His company is known for how they define, then design, brands that make a difference. ‘Do great work for good people’ is their mantra. He’s produced an enviable portfolio of work and received countless awards, including D&AD’s highest honour, the President’s Award in 2017. In this episode, we talk about starting and sustaining a design business, the value of strategy in our practice, and the criticism the internet lobs at rebrand projects.

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